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Top Ten Tips To Inspire and Anchor The Marketing Of You...
   
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7 Ways To Leave Your Clutter
Everyone has some degree of clutter lurking at home. When you're tired of moving it around, stepping over
it and losing important items in it, it's time to take control of the .....
Everyone has some degree of clutter lurking at home. When you're tired of moving it around, stepping over
it and losing important items in it, it's time to take control of the .....
Marketing is to the realm of business what honesty is to the
realm of spirituality; they both trigger much resistance, and
both have a bad rap! As farfetched as the connection may appear,
it takes honesty to market self successfully in todays economy,
just as it takes the market place (community) to practice ones
honesty. The Greek philosopher Diogenes was known to walk the
streets of Athens with a lantern looking for an honest man.
Those ten tips are offered to you as a lantern to turn on the
light on your marketing strategies. In doing so, they will soon
transform into an enjoyable and meaningful process, and see your
commerce to unavoidable prosperity
1. WHAT part of you?
Most people resists marketing as they associate it to selling,
which they dislike Yet did you know that etymologically, the
Poised For Success: How Developing Self-Awareness Can Improve Your Presentations
There are a number of factors that determine how your audience will judge you and subsequently your message, one of the most visible being your posture. Posture is a reflection of your .....
word marketing comes from a Latin word merc r meaning toThere are a number of factors that determine how your audience will judge you and subsequently your message, one of the most visible being your posture. Posture is a reflection of your .....
buy! Become honest about your fighting marketing, and ask
yourself: WHAT part of you are you not buying that you cannot
imagine yourself selling? (Oops, told you those were two
delicate subjects!)
2. WHATs in a name?
Did you know that Coca Cola is the only brand that can afford
to have their name written in script? The scripted font
engenders feelings of casualness, and relaxation. Similarly,
have you noticed how reassuring is the golden M arch of
McDonalds? As soon as you see it, you know where you are, even
if you were to be traveling in a country whose alphabet you
cannot read, e.g. Greece. WHAT a relief! Ask yourself: what
feeling is in my brand name? (I have no answer to why one would
eat a Big Mac in Greece) 3. WHEN is it time to market?
Know thyself first! From knowing yourself you will have the
clarity to know what your name means, and WHEN to speak it.
Furthermore, WHEN you know your unique strengths, passions, and
talents, you live fully in your heART, you sing your own melody
with an authenticity that is remarkably attractive and
thoroughly irresistible Ask yourself: what makes me be me that
I truly like about myself? (Yes, I noticed too: after Diogenes
came Socrates!)
4. WHEN did you say?
Self-acceptance is your life work, until your life becomes your
work! Look at what you have not forgiven or what you cannot love
yet; there lays the missing piece of your own puzzle! Possibly
it is having insomnia, or maybe it is being a married to a
maffioso WHEN you learn the lessons of your resisted
experiences, your weaknesses turn into strengths, and you become
like an invincible sun! Now you consistently and coherently
offer quality and meaning to your clients. Ask yourself: What
did I learn that can be of value to my clients? (Sing with me:
Amazing Greece, how sweet it is)
5. WHERE do I go to find it? Should your self-inquiry reach a
plateau, tests and assessments are a great place to learn about
yourself To sort your temperament, you may take the
Myers-Briggs evaluation, www.myersbriggs.org or give the Keirsey
test a chance (www.keirsey.com). Another very simple way to see
yourself is simply to ask your friends and your clients
questions on how they see you, why they would choose to come to
you, what they see as your main asset, etc Do not forget to
interview your family (siblings can be especially merciless on
that subject, and so helpful!) When decoding their feedback,
rather than thinking that this sounds like Greek to you, ask
yourself: WHERE are the words to best describe me? 6. WHERE is
your niche?
Your niche is like a home sweet home; it is WHERE your favorite
people hang out, where the clients are exactly whom you want to
support, and where there is a need that you can easily fulfill
by being precisely who you are Very exciting concept here; hot
stuff, truly, as hot as the iron that brands the cow! The more
specific your offering is, the more in demand you will be to
your niche: it is where the offering (the brand) and the niche
(your target market) belong together. It is cozy, and easy, and
friendly. Between the people, the cows and the goats, it may
even feel like a Big Fat Greek Wedding Ask yourself: Which
scene, neighborhood or environment am I regularly returning to?
7. HOW do I do it?
Impeccably, excellently, and radically! Go to your heart, and
give everything you have, consistently and without even the
shadow of a compromise! Art IS a work of generosity! Connect to
your inner artist, to your secret god/dess, and will to express
yourself with colorful enthusiasm Fully, passionately,
unabashedly! Let it be a Hellenistic Olympiad, a pantheon, a
concert and a concerto, a firework; let it be ecstasy! Ask
yourself: HOW can I be a true original? What masterpiece can I
create that would be uniquely my style?
8. HOW can I do it?
Let me say it again; go to your heart! It is HOW you find
courage, a French word (I didnt say Greek this time!) formed
with the word Cur for heart Dive into fearlessness, and dare
being visible Talk, write, sing, show up, and turn on the
light! As Marianne Williamson proposes; It is our light, not
our darkness, that most frightens us. We ask ourselves: Who am I
to be, brilliant, gorgeous, talented and fabulous? Actually, who
are you not to be? Yes, it is risky business! Ask yourself:
isnt it even riskier to not shine of your own brilliance, and
to never be the star you were born to be?
9. WHY me, God?
Wrong question! Never ask why me, God? again! WHY? Because
there will always be a because, and another because beyond
the first one! What matters is to be CAUSE rather than effect!
Follow your bliss, and you will be a blissing to others for
eternity! Play with life, play at life, enjoy discovering who
you really are Do your dharma, (I promise, dharma is a Sanskrit
word not Greek!) Do the work you were meant to do Contribute
your own fragrance to life; blossom and bloom into your own
being! Ask yourself: what can I do to share my own passion, my
own vision?
10. WHY not? Be cause it is all about me! Be cause it is all
about you! BE CAUSE it is all about we! Simultaneously That is
the bigger game, a game that starts when you are genuinely
interested in being of service to others, so much so that any
denial of responsibility, any level of dishonesty is
unimaginable! The more you devote yourself to humanity, and thus
choose to provide value for your clients, the more your business
knows success and sustainability. The more you communicate your
light, the more people you serve and benefit! I call that love;
I call that art! Why not also call it marketing, as it is the
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This piece was originally submitted by Mahalene Louis,
Inspiration Anchor, Artist, Author, and Speaker, who can be
reached at Mahalene@soulvision.com, via phone at 512.632.8952 or
visited on the web at www.soulvision.com. Mahalene Louis wants
you to know: As an Inspiration Anchor, I offer an enchanting
e-zine, free teleclasses and Turn on the Light!, a yearly
program to assist the creative genius in you to express and
market your Magic. The benefit of which is an extraordinarily
inspired life, as you take the steps towards your own unbridled
creative power and embrace your life as a work of heART.
About the author:
Mahalene, a native of France, began her career as a journalist
and teacher in Europe. As an Inspiration Anchor, Mahalene offers
an enchanting e-zine, free teleclasses and Turn on the Light!, a
yearly program to assist the creative genius in you to express
and market your Magic. The benefit of which is an
extraordinarily inspired life, as you take the steps towards
your own unbridled creative power and embrace your life as a
work of heART.